OTC Digestive Health Product Market Growth and Development Insight - Size, Share, Growth, and Industry Analysis | MarkNtel
The OTC Digestive Health Product Market size was valued at around USD 40 billion in 2024 and is projected to reach USD 58 billion by 2030. Along with this, the market is estimated to grow at a CAGR of around 6% during the forecast period, i.e., 2025-30.

MarkNtel Advisors recently published a detailed industry analysis of the OTC Digestive Health Product Market. The report covers growth trends, geographical marketing strategies, challenges, opportunities, and drivers influencing the market.
OTC Digestive Health Product Market Size, Share, and Trends Analysis Report – Industry Overview and Forecast to 2030
The OTC Digestive Health Product Market size was valued at around USD 40 billion in 2024 and is projected to reach USD 58 billion by 2030. Along with this, the market is estimated to grow at a CAGR of around 6% during the forecast period, i.e., 2025-30.
What are the major Driver the OTC Digestive Health Product industry?
Rising Prevalence of Digestive Disorders – The growing prevalence of digestive issues is a main driving force in the Global OTC Digestive Health Product Market. Conditions together with irritable bowel syndrome (IBS), and inflammatory bowel disorder (IBD) are becoming more and more common. For instance: the prevalence of IBS varies from 1.1% in France & Iran to 35.5% in Mexico with a choppy incidence of 6.5%-10.1% in Asia-Pacific. Also, over 11,000 Canadians were newly identified with IBD in 2023 whereas in India it was greater than 5% of sufferers with decreased GI signs and symptoms. These sicknesses have fueled the demand for products such as; probiotics, prebiotics, and digestive enzymes that assist in the treatment of these illnesses. For instance, probiotics are widely used to enhance gut health and decrease the threat of digestive issues. The increasing focus on the significance of digestive fitness and the supply of these products through various distribution channels similarly guide market expansion.
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What segments define the OTC Digestive Health Product market from 2025 to 2030? How do these segments contribute to market dynamics and growth?
- By Application
- Individual Consumption- Market Size & Forecast 2020-2030, USD Million
- Chronic Conditions- Market Size & Forecast 2020-2030, USD Million
- By Product
- Functional Food & Beverages- Market Size & Forecast 2020-2030, USD Million
- Probiotic Yogurts & Drinks- Market Size & Forecast 2020-2030, USD Million
- Fiber-Enriched Foods- Market Size & Forecast 2020-2030, USD Million
- Fermented Foods- Market Size & Forecast 2020-2030, USD Million
- Vitamin & Dietary Supplements- Market Size & Forecast 2020-2030, USD Million
- Probiotic Supplements- Market Size & Forecast 2020-2030, USD Million
- Digestive Enzymes - Market Size & Forecast 2020-2030, USD Million
- Fiber Supplements- Market Size & Forecast 2020-2030, USD Million
- Herbal Supplements- Market Size & Forecast 2020-2030, USD Million
- OTC Medications- Market Size & Forecast 2020-2030, USD Million
- Antacids- Market Size & Forecast 2020-2030, USD Million
- Laxatives- Market Size & Forecast 2020-2030, USD Million
- Anti-diarrheal medications- Market Size & Forecast 2020-2030, USD Million
- H2 blockers & Proton Pump Inhibitors- Market Size & Forecast 2020-2030, USD Million
- Functional Food & Beverages- Market Size & Forecast 2020-2030, USD Million
According to report, vitamins and Dietary Supplements lead the Global OTC Digestive Health Product Market, holding approximately 45% of the total market share.
- By Distribution Channel
- Pharmacies & Drug Stores- Market Size & Forecast 2020-2030, USD Million
- Supermarkets & Hypermarkets- Market Size & Forecast 2020-2030, USD Million
- Online Retailers- Market Size & Forecast 2020-2030, USD Million
- Speciality Stores- Market Size & Forecast 2020-2030, USD Million
According to report, based on distribution channels, Pharmacies & Drug Stores leads the Global OTC Digestive Health Product Market.
Explore the Complete OTC Digestive Health Product Market Analysis Report – https://www.marknteladvisors.com/research-library/otc-digestive-health-product-market.html
Geographical Analysis: OTC Digestive Health Product Market
- North America
- South America
- Europe
- The Middle East & Africa
- Asia-Pacific
OTC Digestive Health Product Market Share & Competitive Landscape:
The OTC Digestive Health Product Market is characterized by intense competition, with several key players driving growth through innovation, market expansion, and strategic investments. The competitive landscape provides valuable insights into the industry's leading companies, highlighting their strengths, financial performance, and market influence.
Leading Companies in the OTC Digestive Health Product Market are:
- Procter & Gamble Co.
- Johnson & Johnson
- Bayer AG
- GlaxoSmithKline (GSK)
- Nestlé Health Science
- AbbVie Inc.
- Danone S.A.
- Abbott Laboratories
- Mylan N.V.
- Pfizer Inc.
- Sun Pharmaceutical Industries Ltd.
- Perrigo Company plc
- Dr. Oetker
- Kirkland Signature (Costco)
- Reckitt Benckiser Group
- Takeda Pharmaceutical Company Limited
- Lactalis Group
- Herbalife Nutrition Ltd.
- Amgen Inc.
OTC Digestive Health Product Industry Recent Development:
- July 2024: Takeda Pharmaceutical Company Limited entered a licensing agreement with Zydus Lifesciences to bring a gastrointestinal drug, Vault (Vonoprazan), to the market.
- June 2024: Sun Pharmaceutical Industries inked a licensing pact with Takeda Pharmaceutical Company to commercialize a novel gastrointestinal drug in India.
Questions Addressed in this Study
1.What factors are driving the OTC Digestive Health Product Market growth?
2.How is the OTC Digestive Health Product Market expected to grow over the next five years?
3.What are the key insights into the current trends in the OTC Digestive Health Product Market?
4.What is the current size of the OTC Digestive Health Product Market, and how is it projected to change in the future?
6.What is the future outlook for the OTC Digestive Health Product Market in terms of technological advancements and market expansion?
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